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A Philly Special Christmas is a Christmas album created by the Philadelphia Eagles' Jason Kelce, Jordan Mailata, and Lane Johnson.
In The Inaugural Year Of 2022, We Grew The Brands Following Organically To 40K Followers On Instagram And Youtube. We Sold Out Of The Album Three Times And Donated Over $1.4 Million To Philadelphia Charities. By Year Two, We Grew The Brand’s Digital Footprint By 350%, Expanded Our Audience To New Platforms Like Tiktok, And Achieved Record-Breaking Album Sales. Our Cross Platform Campaign Strategy Landed Us A #1 Song On Apple Music And $3.5 Million For Charities Across The Country.
Partnerships played a pivotal role in extending our reach and engaging with a wider audience base. We strategically aligned with esteemed entities such as the NFL and the Philadelphia Eagles, leveraging their massive fan bases to magnify our campaign’s visibility. By associating with household names like Ludwig, Patti LaBelle, and Jordan Davis, renowned for their influence and credibility, we not only expanded our reach but also tapped into diverse demographics.
These are just a few of the strategic partnerships we made: